Working with an existing logo I was given the brief of designing a range of packaging for a new lighting range. I felt this project called for a modular design that would work well on a range of differently sized products.
The cream colour I chose reflected my wish to show these lights as a premium product. I feel that even though a product might inhabit a lower price point, this does not have to reflected in its looks. Going with a minimalist visual for these lights also focused the customer's attention on the cut-out window, and the product within.
